

About Me

I’m Jon Purcell—a sales leader with over 20 years of experience building and executing smart, repeatable sales systems.
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I actually went to college to become a teacher. And in a way, that’s still what I do—I just happen to teach sales.
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My sales journey started behind a bar. I realized early on that customers could get the same drink anywhere, so if I wanted to stand out, I had to sell myself. That mindset helped me build a following, grow my income, and ultimately sparked a lifelong love of sales.
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From real estate to tech, I’ve learned the business—and more importantly, I’ve learned how to sell. The science. The art. The psychology. At Apple, VMware and Keller Williams, I built strategies that generated millions in revenue, and I went through hundreds of hours of training along the way.
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I started this consulting business because I kept seeing great companies with amazing products—but no sales foundation. They weren’t failing from a lack of effort. They were failing because no one had ever shown them how to sell.
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Now, I work directly with founders and CEOs to solve their toughest sales challenges and turn their teams into confident, high-performing sales engines.
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If you're tired of guessing your way through sales, I’ll help you build a system that delivers simple, real, repeatable results.